Leading For Impact

New Global Change / Local Impact Series of Short, Timely Books

New Global Change / Local Impact Series of Short, Timely Books

On Monday, May 11, I will launch the first of a collection of books in a series entitled, Global Change / Local Impact. The series looks at this time of transition that we are in to foster understanding of what is happening, and insight into how to counter fear and passivity by taking initiative to care for your local communities.

https://youtu.be/s46dQRyr9Jk

To receive the first book, All Crises Are Local: Understanding the COVID-19 Global Pandemic, for free, sign up for my Circle of Initiators newsletter by Monday, May 11.

All other books in the series will be available as Kindle downloads for a nominal charge.

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Three Things to Know When Making an Offer

Three Things to Know When Making an Offer

It is important to know what you have to offer, as I wrote about previously. However, that is not everything you need to know. At best, it is 30-40% of what you need to know.

Too many times I’ve met with someone who is trying to sell me their services, and all they tell me is what they are selling. The only offer is for me to give them my money.

Every day people connect with me online to sell me services. They is no indication of the impact that they aim to create for me. In one of those conversations, I asked one guy how he would market to people and businesses in transition. He was honest. He had no idea. He said that his firms markets to the titles in an organization.

To fully understand what you have to offer, you need to be aware of three areas that are important.

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Knowing What You Have To Offer

Knowing What You Have To Offer

We need to understand, “What do I have to offer to the world?”

Say that to yourself.

What do I have to offer the world?

Say it out loud if you want, emphasizing the “doing” of the offer.

What do I have to offer the world?

Write the sentence down. Look at it again.

Open up your hands palms up. Extend them out in front of you as if you are giving something to someone. In your hands is what you have to offer. It is the gift that you give to people, organizations, and places that makes a difference that matters.

Now imagine that every day you climb out of bed to offer the world all the unrealized potential that rests in your hands right now.

We are now beginning to see that our unrealized potential is not some abstract value, but something real that we have to offer. Something tangible that can make a real difference in the world. We are recognizing that we have within ourselves is a capacity for making a difference that maybe we’ve never thought about before.

In your hands is the power to bring change that creates goodness wherever you are, even at work, even in the midst of a global pandemic.

To learn what we have to offer is a process of self-discovery. We realize all we have been storing away, out of sight, out of mind, down deep in inside all these years. It is all we’ve learned, gained, and developed in the way of knowledge and experience throughout our lifetime.

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“Expending energy trying to motivate people is largely a waste of time… if you have the right people on the bus, they will be self-motivated.”

―Jim Collins

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