by Dr. Ed Brenegar | May 7, 2020 | Book, Circle of Impact, Uncategorized
It is important to know what you have to offer, as I wrote about previously. However, that is not everything you need to know. At best, it is 30-40% of what you need to know.
Too many times I’ve met with someone who is trying to sell me their services, and all they tell me is what they are selling. The only offer is for me to give them my money.
Every day people connect with me online to sell me services. They is no indication of the impact that they aim to create for me. In one of those conversations, I asked one guy how he would market to people and businesses in transition. He was honest. He had no idea. He said that his firms markets to the titles in an organization.
To fully understand what you have to offer, you need to be aware of three areas that are important.
by Dr. Ed Brenegar | May 5, 2020 | Book, Circle of Impact
We need to understand, “What do I have to offer to the world?”
Say that to yourself.
What do I have to offer the world?
Say it out loud if you want, emphasizing the “doing” of the offer.
What do I have to offer the world?
Write the sentence down. Look at it again.
Open up your hands palms up. Extend them out in front of you as if you are giving something to someone. In your hands is what you have to offer. It is the gift that you give to people, organizations, and places that makes a difference that matters.
Now imagine that every day you climb out of bed to offer the world all the unrealized potential that rests in your hands right now.
We are now beginning to see that our unrealized potential is not some abstract value, but something real that we have to offer. Something tangible that can make a real difference in the world. We are recognizing that we have within ourselves is a capacity for making a difference that maybe we’ve never thought about before.
In your hands is the power to bring change that creates goodness wherever you are, even at work, even in the midst of a global pandemic.
To learn what we have to offer is a process of self-discovery. We realize all we have been storing away, out of sight, out of mind, down deep in inside all these years. It is all we’ve learned, gained, and developed in the way of knowledge and experience throughout our lifetime.
